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Branded Entertainment

Our global branded entertainment department is comprised of three distinct divisions: Endorsements & Artist Marketing, Corporate Representation, and Conventions.

Endorsements & Artist Marketing

ICM represents the world’s most prolific artists and influential talent brands. From global musicians, iconic entertainers, and award-winning directors to influencers and e-Sports athletes, our clients elevate brand partners on a global level. From 360 endorsements, PR campaigns, and branded voice-over work to appearances and digital and social media opportunities, we help established brands, ad agencies, and other buyers find the right client for their specific goals.

Corporate Representation

We provide a variety of services to brands and companies looking for entertainment marketing strategy and consultation, product integration into film, TV and music content, sponsorship and partnership evaluation, experiential marketing, talent procurement, production services and other cutting-edge entertainment focused programs.

Our global department works to employ branded entertainment as a channel to build emotional connection, improve brand perception, increase purchase inclination, spark conversation, and drive brand health.


From Comic-Con panels and autograph signings to appearances and events held all over the world, we are leaders in booking talent across industries, working with brands to suggest the right ICM client for them.

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